Generation AI hits #1 on Amazon !

Generation AI hits #1 on Amazon !!

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Generation AI

Generation AI is an essential guide for leaders, managers, and change-makers embarking on the transformative journey of adopting artificial intelligence.

Its core message is designed to instil confidence: the fundamental essence of leadership remains unchanged, even as you confront this new frontier.

Just as you have successfully navigated past opportunities and challenges, you can harness your proven experience to guide your organisation through this exciting shift.

Book cover type: Paperback

Take a sneaky peek

Take a sneaky peek

"West of Edinburgh, in the Scottish National Gallery of Modern Art, there is an outdoor installation by the artist Nathan Coley.  Some six metres high, lit in neon, it proclaims:

‘There Will Be No Miracles Here’.

I first saw this sign after I made a shift in my career to focus on the developing area of digital advertising. As the shift of consumer habits to consuming media online was a seismic shift, this new area of advertising was slightly mysterious to most.  It held big promises about everything in advertising changing. Many marketers indeed expected miracles and whilst the performance improvements it brought may have been miraculous over time, the process of getting there was no miracle. It involved a lot of change, false starts, time and resource investment before the shape of the advertising landscape changed and search engines and social media companies became the largest advertising vehicles in the world.'

"West of Edinburgh, in the Scottish National Gallery of Modern Art, there is an outdoor installation by the artist Nathan Coley.  Some six metres high, lit in neon, it proclaims:

‘There Will Be No Miracles Here’.

I first saw this sign after I made a shift in my career to focus on the developing area of digital advertising. As the shift of consumer habits to consuming media online was a seismic shift, this new area of advertising was slightly mysterious to most.  It held big promises about everything in advertising changing. Many marketers indeed expected miracles and whilst the performance improvements it brought may have been miraculous over time, the process of getting there was no miracle. It involved a lot of change, false starts, time and resource investment before the shape of the advertising landscape changed and search engines and social media companies became the largest advertising vehicles in the world.'

As Seen In

As Seen In

Generation AI and Tony Evans have been featured across major media outlets worldwide

Generation AI and Tony Evans have been featured across major media outlets worldwide

And Over 450 News Sites

And Over 450 News Sites

And The Rest Is Leadership

Our bi-weekly newsletter which focuses on the AI topics that leaders need to know about.

In this AI age, it's not the knowledge of AI tools that sets you apart, but how well they can be integrated in the context of your business.

This requires a focus on your people and helping them through the change above any AI product you can buy. S

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